Email Marketing Software: Enabler

Enabler's Address Book system allows you to categorise contact data and campaign response data. This enables the streaming of unique content to different customer segments, as well as step-by-step email cultivation or campaign remails.

Enabler has automated subscription management and mail preference controls - as standard.

This ensures customers receive the emails they want to receive in their preferred format (HTML or plain text). Deliverability is optimised and you stay the right side of the privacy laws.

More sophisticated preference-driven programmes can be bespoked or integrated as necessary with your existing CRM systems.

Bounce management is handled automatically.

Enabler distinguishes between hard bounces (invalid addresses) and soft bounces (out of office). Bounced data can be exported for list cleansing purposes at any time.